Welcome to That Solo Life: The Solo PR Pro Podcast!

Combatting Ghosting In The Professional World

In Episode 288 Karen Swim, APR and Michelle Kane discuss strategies for dealing with being "ghosted" by potential clients or employers. The key points of the episode are:

Avoid situations where no response is expected, like applying to job postings or responding to RFPs without any prior interaction. Try to force human interaction instead.

When meeting with a prospect, ask questions to prequalify them and ensure they are serious about hiring an agency or employee. Look for red flags like not having a defined budget or timeline.

If a prospect does ghost you, don't take it personally. It likely has nothing to do with you. Maintain a positive attitude and follow up periodically in case their situation changes.

When submitting a proposal, offer to have a follow-up meeting to discuss it and address any concerns. This helps ensure you get a response.

Overall, the advice is to be selective about the opportunities you pursue, maintain professionalism, and not internalize the ghosting as a reflection on yourself or your capabilities.

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