Welcome to That Solo Life: The Solo PR Pro Podcast!

Videos

Jan. 17, 2022

Get It in Writing - Episode 132

Source: https://www.podbean.com/eau/pb-a457k-117a6f1 We are kicking off 2022 by going back to basics. In today's episode Karen and Michelle chat about contracts. What kind of agreement do you need? Are there any red flags? What should you – what can you - negotiate? How do you handle your contracts? Tell us…

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Jan. 12, 2022

Get it in Writing

This month we are going back to basics! In today's episode Karen and Michelle chat about contracts. What kind of agreement do you need? Are there any red flags? What should you negotiate?

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Jan. 10, 2022

Playing by the Rules - Episode 131

Source: https://www.podbean.com/eau/pb-d9rqd-11716bc Following the rules is great, but sometimes we treat someone else's opinions as a rule. Questioning long accepted practices is not only acceptable but healthy. Join Michelle and Karen as they discuss how to up your game by breaking a few "rules." What’s the rule you’d most like…

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Jan. 5, 2022

Playing by the Rules

Following the rules is great, but sometimes we treat someone else's opinions as a rule. Questioning long accepted practices is not only acceptable but healthy. Join Michelle and Karen as they discuss how to up your game by breaking a few "rules."

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Jan. 3, 2022

Giving Back without Losing Yourself - Episode 130

Source: https://www.podbean.com/eau/pb-cu2um-116070a PR pros have a passion for communication, and we have big hearts. That’s why we need to be mindful of our time and energy when deciding to take on a pro bono project, not to mention the temptation of clients who promise they’ll have the budget for us…

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Dec. 31, 2021

Giving Back without Losing Yourself

On today's episode, we talk volunteering, the voluntary and non-voluntary kind, pro-bono work and how to give back without feeling like you've lost yourself.

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Dec. 27, 2021

Fa La La and Favorite Things - Episode 129

Source: https://www.podbean.com/eau/pb-5zqwp-11606a6 It’s the most wonderful time of the year, the time when the influx of emails slows and the business world slows down just a little bit. Karen and Michelle are taking this opportunity to talk about their favorite holiday things (sorry, no one is getting a car –…

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Dec. 23, 2021

Merry, happy, holiday shenanigans

Are we there yet? Michelle and Karen indulge in a little holiday fun with their favorite things.

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Dec. 20, 2021

Setting Expectations - Episode 128

Source: https://www.podbean.com/eau/pb-j2r4h-11580cd Gaining media placements is never a sure thing, especially in the current landscape. In today’s episode, Karen and Michelle talk about the best ways to set client expectations and why it’s important to keep our clients updated along the way. How do you set client expectations? Share with…

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Dec. 15, 2021

Setting Expectations

Join Michelle and Karen as they talk about why it is important to set expectations with your PR clients and yourself.

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Dec. 13, 2021

Gearing Up for 2022: A Look at Consumer Trends - Episode 127

Source: https://www.podbean.com/eau/pb-imwnj-114ff8e As 2021 comes to a close, Karen and Michelle chat about the consumer trends PR pros should be watching as they plan messaging and campaigns in 2022. Take a deeper dive into GWI’s Annual Consumer Trends report. What key trends will you focus on in 2022? Tell us…

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Dec. 8, 2021

Gearing Up for 2022: A Look at Consumer Trends

In this episode of That Solo Life, your hosts Karen Swim and Michelle Kane will chat about the consumer trends PR pros should be watching as they plan messaging and campaigns in 2022.

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Dec. 6, 2021

4 Steps to Be Unstoppable in 2022 in Work and Life with Natalee Champlin - Episode 126

Source: https://www.podbean.com/eau/pb-2c54w-1147bbb It’s the most wonderful time of the year. The time when we finish the year strong and take some time to recharge and enter 2022 ready to go. Today’s conversation with Natalee Champlin will help you do just that! Through a holistic approach to brand positioning, strategy, and…

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Dec. 1, 2021

4 Steps To Be Unstoppable in 2022 In Work and Life

Join your hosts Karen Swim and Michelle Kane as they chat with special guest Natalee Champlin. Natalee is known as THE VELVET HAMMER, helping elite business owners build profitable teams so they can scale their business, gain back time, and enjoy their success. Through a holistic approach to brand positioning,…

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Nov. 29, 2021

Giving Thanks - Episode 125

Source: https://www.podbean.com/eau/pb-qfb6h-113c6c8 We’ve just celebrated the Thanksgiving holiday here in the U.S. Among the things we are thankful for as solos are the clients and colleagues we get to work with and the flexibility that comes with working for ourselves. As you pursue new business now and into 2022, use…

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Nov. 22, 2021

Is Cash King? Episode 124

Source: https://www.podbean.com/eau/pb-bksp9-1135a6b Have you ever had a potential client ask you to consider alternative payment arrangements such as bartering, stock options, or future pay? Today we discuss whether you should ever consider them or if cash is king. You can also watch the YouTube broadcast of this episode here: https://youtu.be/6Cn9ld1_9eE…

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Nov. 17, 2021

Is cash king?

Today we discuss alternative payment arrangements - bartering, stock options, future pay - should you ever consider them or is cash king?

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Nov. 15, 2021

C‘mon, Get Happy - Episode 123

Source: https://www.podbean.com/eau/pb-fgkkh-112daf1 In today's episode, Michelle and Karen are joined by Vernon Brown, a leading happiness and success coach. Tune in to hear his strategies on finding your happy place and making it home. Learn more about Vernon at www.whatsyourhappi.com We were so inspired by our conversation with Vernon. What’s…

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Nov. 10, 2021

C'Mon Get Happy

In today's episode, Michelle and Karen are joined by Vernon Brown, a leading happiness and success coach. Tune in to hear his strategies on finding your happy place and making it home.

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Nov. 8, 2021

Off the Record? - Episode 122

Source: https://www.podbean.com/eau/pb-uy6ja-1121fd2 When it comes to clients, how much information should you share with them? How personal can you get without crossing the line? Join Karen and Michelle as they dish on this topic. What are your thoughts? Share with us at www.soloprpro.com.

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Nov. 3, 2021

Off the record?

When it comes to clients, how much information should you share with them? How personal can you get without crossing the line? Join Karen and Michelle as they dish on this topic today.

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Oct. 27, 2021

Bridging the Divide With Civil Discourse

In today's divided culture, communicators must flex their civil discourse muscles to engage and not isolate their audiences...even when we personally disagree with their opinions.

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Oct. 25, 2021

Cutting through the Noise - Episode 120

Source: https://www.podbean.com/eau/pb-mhjwj-110f339 Now more than ever, our focus and our work are impacted by information overload and the need to get through to our audiences. Let’s talk about how we can make the most impact and serve our clients well. How do you stay focused? Tell us at www.soloprpro.com.

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Oct. 21, 2021

Cutting Through the Noise

The noisy media landscape, bad pitches and finding your vibe to land coverage

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