On today's broadcast we are chatting about hot topics in the world of media and PR. We'll cover Blade and its fake spokesperson debacle, athletes fighting back against press conferences and more.
Source: https://www.podbean.com/eau/pb-wnx6b-1069221 We are here to debunk that old phrase, “Those who can’t do, teach.” Our guest, Kelly Davis, MMC, APR, Fellow PRSA is proof that those who know, teach. Kelly is a public relations instructor and the head of the public relations sequence in the University of South Carolina…
Kelly Davis, APR, Fellow PRSA spent a decade running a solo PR practice before transitioning into teaching, Kelly is a Public Relations Instructor at the University of South Carolina and today she will share her journey along with her tips from others who may want to pivot their careers.
Source: https://www.podbean.com/eau/pb-pe3g2-1061010 We are all storytellers. Everyone has a story. Story draws us in, creates connection, and change. We are thrilled to have one of the best storytellers we know with us for this episode, Lisa Gerber of Big Leap Creative. Lisa is a fellow “solo,” a story strategist, and…
Today's guest is expert storyteller, coach, and sought after speaker, Lisa Gerber of Big Leap Creative.
Source: https://www.podbean.com/eau/pb-fwm8v-10564b2 With Memorial Day comes the unofficial start to summer. (Cue DJ Jazzy Jeff and The Fresh Prince.) Life shifts to a different pace, even for us solos. It’s the perfect season to revisit how we’re spending our time and energy. Where can we realign? Where can we delegate?…
As we kick off the unofficial start of our post-pandemic (sort of) summer, what should Solos be thinking about.
Source: https://www.podbean.com/eau/pb-2p5q6-104cd68 We solos are planners. But how many of us have made known our end of life wishes? Have we shared with a trusted loved one where our passwords are located or our plans for our businesses should we become incapacitated? These tasks can be daunting. We may not…
On today's episode we chat with Lelie Rowley of Hereafter Partners, about a topic that most normally avoid - death. Leslie helps people to think about the after and to have the conversations in the here and now.
Source: https://www.podbean.com/eau/pb-dci4x-1040966 As communications pros, we’re used to preparing our clients for a crisis. But what about us? How can we be prepared to lead? Join us as we discuss this and how providing ongoing strategic guidance can grow your business. How have you used strategic communication to grow your…
PR pros have been in crisis mode for the past year. What have we learned? Today we talk crisis management, the gaps we see and advice from our community on what you need to know.
Source: https://www.podbean.com/eau/pb-ianmt-103845c We’re celebrating our 100th episode by revisiting our top 10 most downloaded episodes from the past year. We are so grateful for the guests who have joined us and for you who take the time from your busy day to listen. We continue to work on bringing valuable…
Join That Solo Life co-hosts, Karen Swim and Michelle Kane as they celebrate their 100th episode!
Source: https://www.podbean.com/eau/pb-gawaq-102e453 Today’s episode was inspired by a recent blog post on Solo PR Pro by fellow solo, Maren Minchew: What Are Agency Partnerships? Why It May Be Smart as a Solo PR Pro to Work With an Agency. Partnering with agencies is a terrific way to strengthen your network…
Solo PR Pros can grow their business by strategically partnering with agencies. Join us today as we discuss the pros and cons and what you need to know to grow your business!
Source: https://www.podbean.com/eau/pb-y5w6s-1023a26 We’ve seen them, the articles that cycle through, declaring the end of outsourced PR. Is it true? Not according to this article from PR Newswire, stating that “80% of small businesses plan to outsource in 2021, citing the ability to save time, grow their business, and work with…
Is outsourcing PR dead? Will the post-pandemic world see this function disappear into the virtual halls of a remodeled corporate America?
Source: https://www.podbean.com/eau/pb-fgpwg-101917e This past week, we all learned of the Guilty verdict in the trial of Derek Chauvin for the murder of George Floyd. As with many major cultural events, brands and organizations began to weigh in via their social media channels. When these things happen should brands and organizations…
Over the past year, we have had significant events rock our world. Communicators have been tasked with being in a nearly constant state of crisis management as they help clients navigate what to say, how to say it and when to say it in these tricky times.
Source: https://www.podbean.com/eau/pb-kgwac-100e5ae Baseball season has returned! It’s great to see fans back in stands and those of us who follow the game know that having good pitching is the way to win games. <Insert obvious segue here.> Needless to say, pitching in PR is also the key to success for…
That Solo Life talks about pitching, the media landscape and more.
Source: https://www.podbean.com/eau/pb-dnjit-1003e4f As we were planning this week’s episode, we were nodding our heads in agreement with Ed Zitron’s take on a thread comparing working in PR to military combat. While working in PR has its stressful moments, it is certainly not the same as going to war. We PR…
On today's episode we will chat about an unfortunate study that compared PR to being in the military. While we are not in combat we sometimes face opposition especially when roles change in existing client companies.
Source: https://www.podbean.com/eau/pb-wfdu6-ff955a Today we’re catching up on all things social media. Clubhouse, currently exclusive to iOS users, is going to soon have competition from Facebook and Instagram. Listen to find out the latest in the world of social media. What is your favorite social media channel for PR? Share with…