Welcome to That Solo Life: The Solo PR Pro Podcast!

Videos

Sept. 7, 2022

The Joy and Pain of Clients New to PR

The Joy and Pain of Clients New to PR

In today's episode we discuss working with clients who are new to #PR. Should you take a client brand new to PR? What steps can you take to make sure it is successful? What are the red flags

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Sept. 5, 2022

Tell Me About It: Proactive Communication Matters - Episode 164

Tell Me About It: Proactive Communication Matters - Episode 164

Source: https://www.podbean.com/eau/pb-e4kha-12a9f72 A little clarity goes a long way. In today’s episode, Karen and Michelle talk about how taking the time to communicate proactively can help prevent issues or confusion in the future We always want to know what you think. Tell us at www.soloprpro.com.

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Aug. 29, 2022

Google Updates with Jordyn Slocum of BeMarketing - Episode 163

Google Updates with Jordyn Slocum of BeMarketing - Episode 163

Source: https://www.podbean.com/eau/pb-6dqt9-12a1302 If it feels like Google is always making changes, well, you’re right. That’s why we’ve asked Jordyn Slocum of BeMarketing to join us in today’s episode to talk about the latest updates. Keep up with Jordyn on social media: Instagram: jordypop_10 Facebook LinkedIn What’s your latest Google discovery?…

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Aug. 24, 2022

Google Updates with Guest Jordyn Slocum

Google Updates with Guest Jordyn Slocum

Jordyn Slocum of BeMarketing sat down with Michelle and Karen to chat about Google updates. #Google #PR #solopr

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Aug. 22, 2022

PR & Popcorn with Chauniqua Major-Louis - Episode 162

PR & Popcorn with Chauniqua Major-Louis - Episode 162

Source: https://www.podbean.com/eau/pb-nmqn8-129e048 Today we are joined by Chauniqua Major-Louis, but everyone calls her Major. Major is the founder of Whatever Works PR and Major’s Project Pop Popcorn. In this episode we discuss her approach to her purpose and passion in her work and life. Keep up with Major via the…

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Aug. 17, 2022

PR and Popcorn with Chauniqua Major-Louis

PR and Popcorn with Chauniqua Major-Louis

Public Relations professional and Pop-preneur, Chauniqua Major-Louis joins Karen and Michelle to chat about how she runs #PR agency and her Popcorn business. She also shares the mission, vision and values that guide in her both ventures and how we can all communicate with dignity and teach others to do…

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Aug. 15, 2022

The Marketplace of You with Blake Hutchison, CEO of Flippa - Episode 161

The Marketplace of You with Blake Hutchison, CEO of Flippa - Episode 161

Source: https://www.podbean.com/eau/pb-qi68j-12970c7 In today’s episode, we’re joined by Blake Hutchison, CEO of Flippa to discuss how Solo PR Pros can create assets that they can sell. As Blake shares with us, “running a business changes you...selling a business makes you.” Tune in to learn how you can sell, scale, or…

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Aug. 10, 2022

Flippa CEO on the Marketplace of YOU

Flippa CEO on the Marketplace of YOU

Blake Hutchison, CEO of Flippa joins us today to discuss how Solo PR Pros, freelancers and creators can create assets that they can sell. He also discusses the benefits in buying a business, and the impact on you when you do. Tune in to learn how you can sale, scale…

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Aug. 8, 2022

The Battle Against Misinformation with Axel Ebermann - Episode 160

The Battle Against Misinformation with Axel Ebermann - Episode 160

Source: https://www.podbean.com/eau/pb-cb5zx-128e2f1 How do we know what we see and hear are real? Mis-, mal- and disinformation are the biggest challenges communicators and society as a whole are facing today. On today's show, Axel Ebermann, a guest lecturer with a long career in visual storytelling, leads us through his research…

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Aug. 3, 2022

The Battle Against Misinformation

The Battle Against Misinformation

Mis-, mal- and disinformation are the biggest challenges communicators and society as a whole are facing today. On today's show, Axel Ebermann, a guest lecturer with a long career in visual storytelling leads us through his research on Deep Fakes and Synthetic Media, a growing subcategory of misinformation. Tune in…

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Aug. 1, 2022

Talking Financial Strategies with Andrew Shapowal of Canon Capital Management Group

Talking Financial Strategies with Andrew Shapowal of Canon Capital Management Group

Source: https://www.podbean.com/eau/pb-auyhj-1285c8c With all of the current economic uncertainties, Solos have every right to be on edge. Today we check in with Andrew Shapowal on hot button financial topics such as retirement, kids going to college and how to keep your head above water when prices keep rising. Andrew Shapowal…

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July 27, 2022

Talking Financial Strategies with Andrew Shapowal of Canon Capital

Talking Financial Strategies with Andrew Shapowal of Canon Capital

With all of the economic uncertainties, Solos have every right to be on edge. Today we check in with Andrew Shapowal of Canon Capital on hot button financial topics such as retirement, kids going to college and how to keep your head above water when prices keep rising.

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July 25, 2022

The Solo PR Pro’s Guide to Social Media Changes - Episode 158

The Solo PR Pro’s Guide to Social Media Changes - Episode 158

Source: https://www.podbean.com/eau/pb-6b4dg-127d0b6 Today Karen and Michelle discuss a few of the changes in the wide, wacky world of social media. Changes in platforms, algorithms, what’s working, and what isn’t working right here right now as we manage social media for our clients and our own businesses. What’s new in social…

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July 20, 2022

The Solo PR Pro's Guide to Social Media Changes

The Solo PR Pro's Guide to Social Media Changes

Today we discuss a few of the changes in the wide, wacky world of social media. We discuss algorithm changes, the difficulty in standing out and how everything is the same but not on every channel.

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July 18, 2022

What’s New in Social Media with Rebecca Goodman of beMarketing - Episode 157

What’s New in Social Media with Rebecca Goodman of beMarketing - Episode 157

Source: https://www.podbean.com/eau/pb-i5j4k-127338e Karen and Michelle discuss what’s new in social media with Rebecca Goodman, Director of Communications with beMarketing. What social media tactics are currently most successful for your clients? Share with us at www.soloprpro.com.

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July 13, 2022

What's new in social media

What's new in social media

Join us today as Rebecca Goodman of beMarketing Solutions updates us on what is new in social media in 2022.

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July 4, 2022

The Freedom of Flying Solo - Episode 156

The Freedom of Flying Solo - Episode 156

Source: https://www.podbean.com/eau/pb-yui7v-12626f7 This time of year in the US we celebrate the birth of American independence. However, those who are self-employed have reason to celebrate daily. In this episode, Karen and Michelle discuss the freedom of flying solo. Having trouble using this freedom to schedule some time off? Check out…

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June 29, 2022

The Freedom of Flying Solo

The Freedom of Flying Solo

This time of year in the US we celebrate the birth of American independence. However, those who are self-employed have reason to celebrate daily. On this episode we will discuss the freedom of flying solo.

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June 27, 2022

PR on the Big - and Little - Screen - Episode 155

PR on the Big - and Little - Screen - Episode 155

Source: https://www.podbean.com/eau/pb-d28bn-1259f42 In today’s episode Karen and Michelle take a look at how PR pros are portrayed on TV and in the movies - the good, the cringeworthy, and the downright funny. What are your favorites? Tell us at www.soloprpro.com.

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June 22, 2022

PR on the Big - and Little - Screen

PR on the Big - and Little - Screen

In today’s episode Karen and Michelle take a look at how PR pros are portrayed on TV and in the movies - the good, the cringeworthy, and the downright funny.

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June 20, 2022

Authenticity, Transparency, and Ethics - Episode 154

Authenticity, Transparency, and Ethics - Episode 154

Source: https://www.podbean.com/eau/pb-ysqph-1251394 Authenticity and transparency. These traits and practices are at the heart of effective communication and, well, just being a person of integrity. They are also qualities that lead to ethical decision-making. Today Karen and Michelle talk about recent events within the PR industry and beyond - where ethics,…

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June 13, 2022

The Business of You with Connie Steele - Episode 153

The Business of You with Connie Steele - Episode 153

Source: https://www.podbean.com/eau/pb-jbh54-12481d2 On this episode, Connie Steele, author of "Building the Business of You" joins Karen and Michelle to discuss the groundbreaking ideas in her book. Connie will share a modern perspective on how we think about and manage our careers and how to align passion and growth with your…

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June 8, 2022

The Business of You

The Business of You

On this episode, Connie Steele, author of "Building the Business of You" joins Karen and Michelle to discuss the groundbreaking ideas in her book. Connie will share a modern perspective on how we think about and manage our careers and how to align passion and growth with your own career…

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June 6, 2022

How to Communicate in a Crisis - Episode 152

How to Communicate in a Crisis - Episode 152

Source: https://www.podbean.com/eau/pb-7bdec-123f26d It’s one thing to have a carefully crafted crisis communications plan. It’s another hurdle to get it right in the moment, especially when you factor in the immediacy of social media. In this episode, Karen and Michelle discuss creating a solid crisis communications plan and how to be…

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