Welcome to That Solo Life: The Solo PR Pro Podcast!

Videos

June 1, 2022

How to Communicate in a Crisis

How to Communicate in a Crisis

When tragedies such as natural disasters, or mass shootings happen, PR pros are tasked with managing a myriad of details from communicating with external publics to coordinating with agencies and managing the support offered to families impacted by tragedy. It is a difficult job, particularly when you must manage your…

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May 30, 2022

How to Have a Hot PR Pro Summer This Year - Episode 151

How to Have a Hot PR Pro Summer This Year - Episode 151

Source: https://www.podbean.com/eau/pb-b7veb-123684f It's almost here! The hazy, un-lazy days of summer for PR Pros. While client work often slows the pace for many PR pros, we spend the time working on the business, preparing for the remainder of the year, learning new things, and squeezing in a little fun in…

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May 25, 2022

How to have a hot PR Pro Summer this year

How to have a hot PR Pro Summer this year

It's almost here! The hazy, un-lazy days of summer for PR Pros. While client work often slows the pace for many PR pros, we spend the time working on the business, preparing for the remainder of the year, learning new things, and squeezing in a little fun in the sun.…

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May 23, 2022

The Untold Story of Navigating Clients Through Thorny Topics - Episode 150

The Untold Story of Navigating Clients Through Thorny Topics - Episode 150

Source: https://www.podbean.com/eau/pb-unwdp-122de62 Change is a constant but it feels like it’s happening faster than ever these days. In many cases it’s accompanied by emotion and intensity. What changes do our clients need to make in the way they communicate? In the stands they take? In today’s episode Karen and Michelle…

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May 18, 2022

The Untold Story of Navigating Clients Through Thorny Topics

The Untold Story of Navigating Clients Through Thorny Topics

Change is a constant but it feels like it’s happening faster than ever these days. In many cases it’s accompanied by emotion and intensity. What changes do our clients need to make in the way they communicate? In the stands they take? In today’s episode Karen and Michelle talk about…

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May 16, 2022

Secrets, Lies, and Client Confidentiality - Episode 149

Secrets, Lies, and Client Confidentiality - Episode 149

Source: https://www.podbean.com/eau/pb-zp2d2-1224dbd While not as dramatic as the fictionalized TV show, Scandal, public relations pros know where the proverbial bodies are buried. We ask clients to tell all so that we can do our jobs but we protect our client's confidences long after engagements have ended. But, is there ever…

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May 12, 2022

Secrets, Lies and Client Confidentiality

Secrets, Lies and Client Confidentiality

While not as dramatic as the fictionalized TV show, Scandal, public relations pros know where the proverbial bodies are buried. We ask clients to tell all so that we can do our jobs but we protect our client's confidences long after engagements have ended. But, is there ever a time…

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May 9, 2022

Measure Twice, Cut Once - Episode 148

Measure Twice, Cut Once - Episode 148

Source: https://www.podbean.com/eau/pb-v3eag-121c359 Get your rulers and tape measures! In today's episode, we tackle why public relations pros need to get smarter about measurement along with practical tips and tricks to do just that. How do you measure your PR efforts? Share with us at www.soloprpro.com.

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May 4, 2022

Measure Twice, Cut Once

Measure Twice, Cut Once

In today's episode we tackle why public relations pros need to get smarter about measurement along with practical tips and tricks to do just that. #solopr #freelancepr #PRMeasurement #prROI

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May 2, 2022

Managing Difficult Client Conversations - Episode 147

Managing Difficult Client Conversations - Episode 147

Source: https://www.podbean.com/eau/pb-bzkgu-1211c2d The dreaded awkward conversation. We’re not talking about making small talk at a networking event. In this episode of That Solo Life, Karen and Michelle discuss how to handle difficult client conversations. Whether you’re dealing with a difficult personality, a delicate topic - or both - we have…

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April 27, 2022

Managing Difficult Client Conversations

Managing Difficult Client Conversations

The dreaded awkward conversation. We’re not talking about making small talk at a networking event. In this episode of That Solo Life, Karen and Michelle discuss how to handle difficult client conversations. Whether you’re dealing with a difficult personality, a delicate topic - or both - we have tips on…

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April 25, 2022

Nomad, No Problem with Jennifer Donovan of Nova Communications - Episode 146

Nomad, No Problem with Jennifer Donovan of Nova Communications - Episode 146

Source: https://www.podbean.com/eau/pb-7d5c6-1207466 Working as a Solo PR Pro gives freedom in so many ways. Not only does it allow us to choose how much we work and who we work with, but we can also choose where to work. For some of us, it’s the occasional co-working space or coffee…

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April 20, 2022

Nomad, No Problem

Nomad, No Problem

Join us on Wednesday, 4/20 and learn how our colleague, Jennifer Donovan made the leap to living abroad!

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April 18, 2022

A Yogi Dishes on the Power of Breath

A Yogi Dishes on the Power of Breath

Jessica D’Angelo founder of Shine Yoga Center in Perkasie, PA shares practical tips to help anyone who works at a desk live healthier and breathe easier. #solopr #health #workathome

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April 13, 2022

Bend, Breathe and Bring Your Best Self to Your Business

Bend, Breathe and Bring Your Best Self to Your Business

Today we are joined by Jessica D'Angelo, founder of Shine Yoga Center. Jessica will share tips to help Solo PR Pros have a sound mind and body so that they can bring their best to their business.

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April 11, 2022

How Solo PR Pros Can Manage Client Communications - Episode 144

How Solo PR Pros Can Manage Client Communications - Episode 144

Source: https://www.podbean.com/eau/pb-qxpw6-11f245a Many client problems stem from miscommunication. In this episode, we will discuss how to avoid challenges and successfully communicate with your clients from Day 1. What processes do you have in place for client communication? Share with us at www.soloprpro.com.

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April 6, 2022

How Solo PR Pros can Manage Client Communications

How Solo PR Pros can Manage Client Communications

Many client problems stem from miscommunication. In this episode, we will discuss how to avoid challenges and successfully communicate with your clients from Day 1. #solopr #ClientManagement

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April 4, 2022

Spring Financial Cleaning for Solo PR Pros - Episode 143

Spring Financial Cleaning for Solo PR Pros - Episode 143

Source: https://www.podbean.com/eau/pb-bdiya-11e8103 Spring is a great time to throw open the windows, let the fresh air in and deep clean those areas that have lingered in the long, dark winter season. Spring cleaning is great for your Solo PR business too. On today's episode we talk about spring cleaning your…

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March 30, 2022

Spring Financial Cleaning for Solo PR Pros

Spring Financial Cleaning for Solo PR Pros

Spring is a great time to throw open the windows, let the fresh air in and deep clean those areas that have lingered in the long, dark winter season. Spring cleaning is great for your #solopr business too. On today's episode we talk about spring cleaning your business finances! #publicrelations…

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March 28, 2022

Spring Clean Your Information Diet - Episode 142

Spring Clean Your Information Diet - Episode 142

Source: https://www.podbean.com/eau/pb-g77w5-11e0107 Public relations professionals often say that they must know everything to do their jobs. In this episode of That Solo Life, we challenge that assumption and discuss how to streamline your information diet so that you can have a healthier life and business. How do you monitor your…

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March 23, 2022

Spring Clean Your Information Diet

Spring Clean Your Information Diet

Public relations professionals often say that they must know everything to do their jobs. Today we challenge that assumption and discuss how to streamline your information diet so that you can have a healthier life and business.

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March 21, 2022

Recipe for Research - Episode 141

Recipe for Research - Episode 141

Source: https://www.podbean.com/eau/pb-j7vne-11d6a22 Marketing Research is an important tool for public relations professionals. In today’s episode, Annie Singer, founder of Reciple chats with Karen and Michelle about a few fundamentals of marketing research that anyone can (and should!) use. We discuss common mistakes, how to do research even with small budgets…

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March 16, 2022

Marketing Research

Marketing Research

Marketing Research is an important tool for public relations professionals. Today we are joined by Annie Singer, Founder of Reciple. Annie is going to chat with us about a few fundamentals of marketing research that anyone can (and should!) use. We'll discuss common mistakes, how to do research even with…

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March 14, 2022

Managing Uncertain Times with Chip Griffin - Episode 140

Managing Uncertain Times with Chip Griffin - Episode 140

Source: https://www.podbean.com/eau/pb-8dhfa-11cbd4b The 2020s have been the era of change, and Solo PR Pros might be a little dizzy from all of the pivoting. Just when we were ready to exhale, we entered a period of economic uncertainty. Today, Karen and Michelle welcome special guest, Chip Griffin of Small Agency…

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