Source: https://www.podbean.com/eau/pb-qvwzh-d8ed12 In today’s episode of That Solo Life, we discuss the various financial resources available to solos and small businesses with the CARES Act, including the Paycheck Protection Program, EIDL, Bridge Express Loans, and other programs from the SBA, and the expansion of unemployment compensation to include the self-employed.…
Source: https://www.podbean.com/eau/pb-fpiv3-d83a33 In today’s episode of That Solo Life, we want to know: How are you? Really. How are you doing? Life is a lot these days with the emotion and uncertainty around the COVID-19 crisis. Economic relief is starting to become available. If you haven’t had a chance, visit…
Source: https://www.podbean.com/eau/pb-tbs99-d76e6d In today’s episode of That Solo Life, we are checking in with YOU! We hope you are well and enjoy this conversation about the ongoing effects of COVID-19 on our business lives, our personal lives, and the world. From the relief available for independent contractors and the self-employed…
In this Solo PR Pro webinar, Chip Griffin, Founder of Agency Leadership Advisors answers your questions about how your business can weather the coronavirus crisis and find new opportunities for growth. While many unknowns exist, there are things that you can do now to better position your business for the…
Source: https://www.podbean.com/eau/pb-za57p-d639ec The arrival of COVID-19 has brought with it unique challenges for the business world and our communities across the globe. What does this mean for our businesses? For the normality of our lives? As of the recording of this podcast (on Wednesday, March 11, 2020), we are in…
Source: https://www.podbean.com/eau/pb-puj6n-d5171c Let’s circle back and level-set to reach the business-critical ask. What? Right. Corporate speak. Why do corporations speak the way they do? Two recent articles, which we've been discussing in the Solo PR Pro Members' Facebook Group, brought this to mind: Molly Young, Vulture.com: Garbage Language Why Do…
Source: https://www.podbean.com/eau/pb-pfcw8-d5095d From webinars to conferences, blogs to heading back to the classroom, there are many ways for us to invest in ourselves and our work with ongoing professional development. It’s important to remember: Don’t be deterred if you can’t afford an expensive conference right away. There are many smaller,…
Source: https://www.podbean.com/eau/pb-zy2gc-d47a34 As communications professionals our workdays are full of decisions. From making decisions in the best interests of our clients to making decisions about our businesses, some days there is little bandwidth left over for the simplest of choices, like what to eat for lunch or what to wear…
Source: https://www.podbean.com/eau/pb-ma54e-d3ca88 Today, we are thrilled to have as our guest Gene Zaino, founder and executive chairman of MBO Partners, a company he launched to reinvent the way independent consultants and organizations work together. Gene is a nationally-recognized expert in the next way of working and he joins us today…
Source: https://www.podbean.com/eau/pb-phraf-d2c868 L-O-V-E – Love! Since this episode falls near Valentine’s Day we decided to talk about the ways you love your work, your business, your solo life! 2020 had already presented its own challenges -- AB5 and its Federal counterpart the PROAct, it’s an election year, and more. Join…
Source: https://www.podbean.com/eau/pb-a887r-d1f7ea PR Pros, marketers, creatives, we know that much of our work requires “energy out” behavior. To stay mentally and physically healthy, we need to take the time to replenish bodies and minds. It’s easy for negative thoughts to take hold if you are physically or mentally run down.…
More than ever PR pros must be able to show not tell clients the value of PR. We discuss the importance of learning how to have conversations that show the ROI of PR along with tools that will help you polish your skill set.
Today we talk about the economy and whether or not it affects your plans to launch a business and what any business can do to safeguard against the impact of a downturn.
Solo PR Pro webinar recording. Jeffrey Henning, PRC presented, "How to Leverage the Evolving Research Industry." In this webinar, Henning discussed how public relations pros can use data and research in their client work. He presented best practices, insights from their media surveys and tips on how to optimize your…
Source: https://www.podbean.com/eau/pb-7x6yg-d0f168 Working for yourself is great, with many items in the “pro” column. Two of the potential challenges for many solo practitioners? Asking for client feedback and reviewing ourselves. In today’s episode, we discuss several ways to solicit this information from clients and put systems in place to measure…
Client relationships aren’t forever. In this video we talk about those losses and how you can manage them. Visit soloprpro.com for more free resources!
Today we answer two common questions from new solos- how do I bill and what is the best way to collect payment. Don't forget to visit http://soloprpro.com for even more resources, tips and advice!
For the Solo PR Pro time is money, and it is important to manage it wisely. Today, we share a few tips (and tools) to help minimize distractions and optimize your time. Tools mentioned in video: Gmelius YesWare Additional Resources: http://soloprpro.com/ultimate-guide-to-productivity-tools/ https://soloprpro.com/tag/productivity/ https://soloprpro.com/tag/productivity/
The value of a client goes beyond dollars and cents. It is important for solo PR pros to look at the whole picture in order to have a healthy roster of high value clients. Additional resources on this topic: https://soloprpro.com/say-good-bye-to-bad-clients/ https://soloprpro.com/spotting-a-problem-client-before-its-too-late/
We discuss why it is important to define your scope of work and how to manage it with the client. Join Solo PR Pro Premium and download the PRO only resource on this topic: https://soloprpro.com/pro-download-scope-of-work/
In this video we talk about prequalifying prospective clients and the benefits to both you and the client. Visit https://soloprpro.com/not-all-clients-are-worth-pursuing-how-to-pre-qualify-prospects/ to read more on this topic.
Source: https://www.podbean.com/eau/pb-kta4z-cffc11 In this episode of That Solo Life we give an update on how California Assembly Bill 5 (AB 5) is already penalizing solo entrepreneurs, independent workers, and small business owners and what you can do to prepare should similar legislation come your way. Then we switch gears to…
Today we share how subcontracting - as a subcontractor and utilizing subcontractors - can benefit your business.
In this video we have a few creative ways to develop new business.