Episodes

Barcelona Principles 2025: What PR Pros Need to Measure Now (Episode 310)Episode Summary In episode 310 of That Solo Life, hosts Karen Swim, APR, and Michelle Kane break down the latest update to the Barcelona Principles and...

Hits And Misses Of The Hot Mess Summer Of 2025 (Ep. 311)Episode Summary This week on That Solo Life, hosts Karen Swim, APR, and Michelle Kane unpack this“Hot Mess Summer”—the surprising, cringey, and cautionary moments that ...

Episode Summary In this episode of That Solo Life , hosts Karen Swim, APR, and Michelle Kane dive into the unique challenges PR professionals face when their exceptional skills at work start to interfere with their personal l...

That Solo Life, Episode 308: Branding, Bravery and Breaking Through with Melissa Vela-WilliamsonEpisode Summary: Tune in to this powerful episode of That Solo Life featuring Melissa Vela-Williamson, APR, Fellow PRSA, CDP, a...

That Solo Life, Episode 307: Media Under the InfluenceEpisode Summary In this episode of That Solo Life , hosts Karen Swim, APR, and Michelle Kane tackle the significant and timely topic of "Media Under the Influence." Toget...

Title: Where the Wild Things Are - Rethinking Social Media in 2025Episode Summary: Social media platforms have changed dramatically, leaving many public relations and marketing professionals questioning their next steps. On ...

Episode 305: AI and the PR Profession: What You Need to Know to Future Proof Your CareerEpisode Summary (00:00)Join hosts Karen Swim, APR, and Michelle Kane as they explore the rapidly changing landscape of public relations...

That Solo Life Episode 304: The Powerful Insights Learned From Going Back To SchoolEpisode Summary Join hosts Karen Swim, APR and Michelle Kane as they welcome Veleisa Patton Burrell, an accomplished PR professional and educ...

That Solo Life, Episode 303: The Folly of AI First Strategies Episode Summary: In this episode of That Solo Life , co-hosts Karen Swim, APR of Solo PR Pro and Michelle Kane of Voice Matters explore the growing trend of adop...

Episode Summary: What’s it really like to hop the fence between corporate life and solo entrepreneurship? Join co-hosts Michelle Kane of Voice Matters and Karen Swim of Solo PR Pro in this lively discussion about the contrast...

Episode 301 - The Need for Thoughtful Engagement in an Age of Clickbait Podcast Hosts: Karen Swim, APR & Michelle Kane Release Schedule: New episodes every Monday Episode Summary: In this thought-provoking episode of That Sol...

Karen Swim, APR and Michelle Kane dive into the topic of ”sticky situations” that PR professionals often face with clients, such as when a client behaves inappropriately at an event or makes unscripted comments in an interview.

That Solo Life Episode 299Episode Title The Can Do Spirit of PR Practitioners Crosses Generations Episode Summary The hosts, Karen Swim, APR, of Solo PR Pro, and Michelle Kane of VoiceMatters, discuss key findings from the U...

That Solo Life, Episode 298: PR Potpourri: A Look Back at Q1 2025 This podcast episode explores the challenges that PR professionals face in the current media and communication landscape. The discussion covers several key top...

In today’s episode, co-hosts Karen Swim, APR (Solo PR Pro) and Michelle Kane (Voice Matters) discuss how to strategically decide which awareness and marketing campaigns to align with (and when to pass).

This episode of ”That Solo Life” podcast discusses the importance for solo PR professionals and marketers to make their presence known and connect with potential clients, particularly those who may not be familiar with the concept of ”solos”.

That Solo Life, Episode 294: National Days and Awareness Months and How to Manage in 2025 Summary: This podcast episode discusses the abundance of "national days" and how PR professionals and marketers should approach alignin...

That Solo Life, Episode 293: Why It's Time to Advance AI Discussions in PR In This Episode Join Karen Swim, APR and Michelle Kane as they discuss how PR professionals can leverage AI to enhance productivity while maintaining...

That Solo Life, Episode 292: Utilizing Zero Click Content for Better Engagement In This Episode In this episode of That Solo Life , co-hosts Karen Swim, APR and Michelle Karen discuss zero click content, a concept that is gai...

This podcast episode discusses the increasing prevalence of online fraud, cyber scams, and phishing attacks, and provides tips for protecting oneself and one’s clients.

Summary: Words have power, and as PR pros and marketers, we know just how to wield them. But what happens when wordplay goes awry? Join Michelle Kane and Karen Swim in this enlightening and entertaining episode as they break ...

That Solo Life, Episode 289: The New Challenges in Managing Brand Reputation Summary This episode of "That Solo Life" podcast explores the challenges PR professionals manage when brands are faced with crises, particularly ser...

That Solo Life Episode 288: Combatting Ghosting In The Professional World Summary In Episode 288 Karen Swim, APR and Michelle Kane discuss strategies for dealing with being "ghosted" by potential clients or employers. The key...

In This Episode In this episode of That Solo Life , co-hosts Karen Swim, APR and Michelle Kane discuss the challenges and opportunities faced by solo PR practitioners. The key points in this episode include: Solo PR professio...